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Note:This website is where you can find advertising law information based on archived news briefs from past issues of Advertising Compliance Service. These archived advertising law-related news briefs were published in Advertising Compliance Service in November 2003.

 

 

 

 


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CLAIMS FOR TRADEMARK INFRINGEMENT DISMISSED IN FALSE ADVERTISING CASE

The Southern District Court granted a law firm's motion for judgment on the pleadings in a case involving the Lanham Act. The plaintiff in this case, Agatha Brown is a fashion designer. She alleged that defendants Michel Quiniou and the companies he owns, Agatha Diffusion S.r.L. and Sixteen, Inc. have infringed upon her trademark in the registered mark "AGATHA." The complaint also named as defendant Fross Zelnick Lehrman & Zissu, P.C., a law firm that provided Brown with representation until November 1987, and that shortly thereafter began to represent defendants Quiniou et al.

One of the causes of action in this case alleged false advertising, in violation of the Lanham Act, 15 U.S.C. Section 1125(a)(1)(B). The Court concluded that claims for trademark infringement had to be dismissed since the law firm didn't have "goods" of the type in question here.

(Agatha Brown v. Michel Quiniou, Agatha Diffusion, S.R.L. Sixteen, Inc. and Fross Zellnick Lehrman & Zissu, P.C., No. 02 Civ. 4630 (CBM), United States District Court for the Southern District of New York, 2003 U.S. Dist. LEXIS 19766, November 4, 2003.)

FTC: COMPANIES RAN ADVANCE FEE CREDIT CARD SCAM

A federal district court temporarily halted the business practices of Peoples Credit First, LLC, Consumer Preferred, LLC (formerly known as Consumer First, LLC), and their principals Shaun Olmstead and Julie Connell. Reason: They allegedly ran an advance fee credit card scam. FTC filed charges against defendants citing that they violated the FTC Act by representing expressly or by implication that consumers were likely to get unsecured, a major credit card, like a Visa or MasterCard, in exchange for an advance fee payment. FTC obtained a temporary restraining order with an asset freeze and other equitable relief.

FTC charged that defendants' fraudulent business practices resulted in injury to thousands of consumers across the U.S. According to FTC, defendants mailed letters to consumers that promise a "platinum card" with a $5000 credit limit and no initial "APR" for a $45 fee, or $49 for "rush delivery."

Defendants' letters carried the distinctive title "ACCEPTANCE CERTIFICATE" and inform consumers that they've already been approved to receive the platinum card with the substantial credit line. Defendants' letter allegedly also said that no application or credit check is needed if they sign the acceptance certificate and return it along with a check or money order.

FTC alleged that these solicitations led consumers to believe that they would get a major credit card, like a Visa or MasterCard. Instead, what they allegedly received was a package that contained a merchandise catalogue, a brochure describing how to order from the catalogue, and a thin, plastic card with the consumers' name and an account number on it. After receiving the package of materials, many consumers had difficulty contacting defendants to cancel, and those who were able to contact the defendants were denied refunds or told that they were no longer entitled to a refund, FTC alleged.

The complaint was filed in the U.S. District Court for the Middle District of Florida, Tampa Division, on November 10, 2003.

NOTE: The Commission files a complaint when it has "reason to believe" that the law has been or is being violated, and it appears to the Commission that a proceeding is in the public interest. The complaint is not a finding or ruling that the defendant has actually violated the law. The case will be decided by the court.

(FTC v. Peoples Credit First, LLC., et al., U.S. District Court for the Middle District of Florida, Tampa Division; Civil Action No: 8:03CV2353, FTC File No. 032 3079, November 20, 2003.)

FTC FILES LAWSUIT AGAINST "CREDIT COUNSELING" FIRM

FTC filed a complaint in federal court charging that a national organization that promotes itself as a non-profit credit counseling agency is engaged in deceptive practices. According to FTC's complaint, defendants misrepresented that they--

  • charge no up-front fee for their services,
  • operate as a non-profit, and
  • teach consumers how to handle their finances.

FTC's complaint charged AmeriDebt, Inc.; DebtWorks, Inc.; and Andris Pukke; and also names Pamela Pukke (a/k/a Pamela Shuster) as a relief defendant. AmeriDebt widely advertised its credit-counseling services nationally.

FTC's complaint also alleges that defendants charge an up-front fee to consumers enrolling in a DMP, despite claims to the contrary in their advertising. Defendants allegedly urge consumers to make an initial payment to enroll formally in the program. Rather than disbursing that payment to creditors, FTC alleges, AmeriDebt keeps it as its fee. While the contract with consumers refers to this payment, it's described as "voluntary" and is inconsistent with the earlier claims that there are no up-front fees.

FTC's complaint asks that the court permanently enjoin defendants from misrepresenting their fees, services, or non-profit status; require that the defendants disclose that they retain the consumer's first payment; and order the defendants to provide privacy notices to consumers. The complaint also asks that the court award consumer redress.

NOTE: The Commission files a complaint when it has "reason to believe" that the law has been or is being violated, and it appears to the Commission that a proceeding is in the public interest. The complaint is not a finding or ruling that the defendant has actually violated the law. The case will be decided by the court.

The stipulated final order for Ballenger Group is for settlement purposes only and does not constitute an admission by the defendant of a law violation. A stipulated final order requires approval by the court and has the force of law when signed by the judge.

(Federal Trade Commission v. AmeriDebt, Inc., DebtWorks, Inc., Andris Pukke, and Pamela Pukke, also known as Pamela Shuster (District of Maryland), FTC File No. 0223171, November 19, 2003; Federal Trade Commission v. Ballenger Group, LLC, and Ballenger Holdings, LLC (District of Maryland), FTC File No. 0223171, November 19, 2003.)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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